about Katari Sporrong

Career

I am a multi-disciplinary designer with 13+ years of design and marketing experience in a breadth of industries including non-profit, fintech, consumer health, ecommerce, and technology, among others. 

My skills include but are not limited to omnichannel design for brand growth, product and web design, graphic design for social channels and advertising, motion graphics, presentation design, and more. My dedication to accessibility and audience engagement adds clarity and energy to every project I work on.

I am a conceptually grounded and solutions-driven designer. My skills allow me to nimbly execute designs for websites, pitch decks, new products, or brand launches. 

See my complete work history on my LinkedIn profile.

Personal

I am a passionate and caring person who smiles at every dog I see while I walk my tripawd pittie mix in my Brooklyn neighborhood. The best part of my day is when my cat or dog take a nap on my lap or legs. I love passing the time with good TV, mystery-rich podcasts and audiobooks, and baking way more sweets than my husband and I can reasonably eat on our own. And yet we do. 

Long Story Long

From the beginning: I grew up in Sonoma, California. I drew lots of inspiration from the rows of vines lining every drive to school in Marin County. In high school, I volunteered at a local teen-run music venue and started my graphic design career with rough punk posters made in Photoshop 2.0 for classrooms.

Getting far from northern California weather, I moved to Bennington, Vermont for college. With colonial meets modern architecture and rolling hills of vivid leaves or sparkling snow, Bennington College brought a new wave of influence to my life both intellectually and environmentally. I took courses in history, film, philosophy, literature, and a wealth of arts courses. I dove into the world of digital art and illustration. I also studied Graphic Design abroad at Central St. Martin’s College of Art & Design in London, drawing inspiration from the bustling metropolis and its rich history.

During college, I had a series of internships in the art and museum world: assisting the curator of the Cartoon Art Museum in San Francisco, creating flyers for dance courses at the Brooklyn Arts Exchange in Park Slope, sourcing costumes for an off-Broadway production of Hamlet, building a website for a project on the gay rights movement and the fight for marriage equality. These built my skills and foundation in work for a cause, work with passion and meaning. 

Throughout my career, whether I was researching how to create light-weight armor, rebuilding an organization’s website, refining an interface, or cleaning the rag of a publication, to me it’s had a central goal: improving lives in any small way I can. I’m a firm believer in putting good into the world and I hold that as the central tenet of everything I do. I care deeply about accessibility in design and access to knowledge. 

Fun Facts (or, some things I love)

  • Lists!
  • Systems and structures (don’t get me started on my deep love of Lego)
  • Animals (cats, dogs, wildlife, there are very few I wouldn’t hug)
  • Movies (good, bad, silly, scary, old, new)
  • Podcasts (true crime, design, comedy, history)
  • Crafting (paper flowers, model kits, crochet, baking, do puzzles count? anyway, many things)

Want to know more?

katari.sporrong [at] gmail [dot] com